× Vaping101
A Shared Success Partnership

We’d like to invest in your growth.

Based on everything we’ve learnt during the migration planning process, we believe this project has the potential to become much more than a successful migration.

Rather than maximising our upfront project fee, we’d like to offer a commercial model that aligns our success with yours.

This is a partnership we only offer where we genuinely believe we can create significant long-term value.

Why we’re recommending this
£696,000
Annual organic revenue · 6-month run-rate

Your organic search is worth roughly £696,000 a year — an average of £58,000 every month across the last 6 months. That monthly average is your baseline.

In a highly regulated market where paid acquisition is limited, organic search is one of your most valuable commercial assets.

Our goal isn’t simply to preserve this revenue during migration. It’s to grow it — and share in that growth.

Our commercial model

Three parts, one aligned goal.

Everything included
No migration or design fees
£0 additional
  • Full SEO migration
  • All page redesigns
  • UX, IA & URL strategy
  • CRO & growth roadmap
Ongoing growth
Your existing retainer, focused on growth
£4,000/month + VAT
  • Technical SEO
  • CRO
  • Content & authority
  • Roadmapping
  • Continuous improvement

If we don’t grow your organic revenue beyond your baseline, we don’t share in anything. No growth, no fee — the whole model only works if we make you money.

What the partnership includes

The revenue-moving work, built in.

Rather than charging separately for the pieces most likely to grow revenue, we fold them into the deal — and share in the growth they create.

SEO migration
Product redesign
Category redesign
Homepage redesign
Checkout redesign
UX & wireframes
Information architecture
URL strategy
CRO improvements
Growth roadmap
Analytics & measurement
Every Market Leader initiative
Everything.No migration fees. No design fees. No hidden extras.
What success looks like

When you win, we win.

Annual organic revenueGrowth above baselineSearchflex share (10%)

Illustrative annual figures against your £696,000 baseline — measured monthly in practice, so our stake grows as your organic does.Share charged on realised organic revenue above the 6-month baseline. All fees exclude VAT.

Why this model is different

Lower upfront investment

We’re reducing the migration fee because we believe we’ll create more value over the long term.

Aligned incentives

We’re rewarded for commercial growth — not simply completing deliverables.

Continuous innovation

Every improvement we make benefits both of us.

Long-term partnership

We’re invested in building the UK’s leading vaping ecommerce business — not simply delivering another migration.

Why we only offer this to selected clients

We don’t offer this commercial model to everyone. We only recommend it when:

Let’s build the UK’s leading vape store together.

Great — we’ll prepare the partnership agreement and be in touch.